Specializing in planning and buying both traditional and digital media, Beth Hamer leverages more than a decade of experience to develop effective and comprehensive media campaigns for her clients, which have included American Family Care, Blue Cross Blue Shield of Alabama, General Motors, Gulf States Toyota and Talladega Superspeedway.
Since joining Markstein, Beth has touched nearly every agency client, including Encompass Health and its 131 Encompass Health hospitals, Shipt and the Alabama Department of Corrections. Buying in markets across the country, Beth negotiates rates to maximize client return on investment and evaluates results to ensure successful performance.
Prior to joining Markstein, Beth worked as a media buyer at Intermark Group, where she placed all media for various clients in the health care and automotive industries. Beth’s experience working on nationally audited accounts translates to precise tracking and accountability for each of the campaigns she stewards.
Beth earned her Bachelor of Art degree in advertising with minors in psychology and business from the University of Alabama.