As a creative and marketing professional with more than 20 years of experience, Chris Hoke leads the vision, strategy and creative execution for Markstein’s clients.
Chris oversees creative and content strategies and manages the Markstein creative team. With expertise in brand building, editorial and native content, and results-based creative campaigns, he relies on his deep experience with print, video and interactive to work across disciplines.
Prior to Markstein, Chris spent a decade working on both editorial and marketing teams for Time Inc. As art director for the Southern Living editorial team, he led content across the brand pillars and helped propel the brand’s digital and video offerings. As a creative director for Time Inc.’s central marketing, Chris supported corporate initiatives and worked across multiple iconic brands including Time, Sports Illustrated, Real Simple and Southern Living to create targeted native campaigns. His national and international clients included Pier 1 Imports, Swanson/Campbell’s Soup Company, Ruby Tuesday Restaurants, Dillard’s, and multiple tourism and city organizations including the Nashville CVC, Visit Florida, and the Austin CVB.
In addition, he oversaw creative sales support for multiple verticals, including food, homes, automotive, luxury and healthcare. Chris was awarded the Time Inc. Brilliance Award in 2012, named Marketer of the Year for Southern Living in 2014 and 2015, and named to the 2016 Time Inc. Chairman’s Club.
Chris trained in graphic design at The Portfolio Center in Atlanta, Georgia after receiving his Bachelor of Arts in marketing from Birmingham Southern College.