ForestryWorks

Expanding awareness of forestry careers across Alabama

About The Project

ForestryWorks, a collaborative effort between the Forest Workforce Training Institute and partners within the forest industry, engaged Markstein to spread awareness about career opportunities and help create a sustainable pipeline of workers for future generations.

Markstein rebranded the initiative and developed a website and campaign to support expansion into states beyond Alabama. The campaign ties the many facets of the industry together, from career seekers to educators to employers.

The initiative expanded awareness of forestry careers and increased engagement with workforce resources.

Changing ForestryWorks state logos
ForestryWorks annual report cover and phone case
ForestryWorks kids t-shirts
ForestryWorks billboard
ForestryWorks logo details
ForestryWorks logo clear space
ForestryWorks website mobile view
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