Markstein’s “See Yourself in Tank Truck” campaign has been named a finalist in the 2024 Social Media & Digital Awards program. These awards celebrate exceptional work in social media and digital marketing.

Developed in partnership with National Tank Truck Carriers (NTTC), the hybrid branding and workforce development campaign aims to increase awareness of tank trucking and encourage individuals to pursue a career in the industry. Assets include video, digital and print advertisements, a campaign toolkit for NTTC members and custom tank truck wraps, all driving traffic to a microsite, gotanktruck.com. As of April 2024, the campaign has generated 170,327 new users and 5,124 total leads. Read more about the campaign and its impressive results.