Focus Area


Public Affairs

We integrate marketing communications into mobilization strategies that influence public perception and policy, advance social impact, raise awareness and change behavior. We collaborate with practice areas across the company to define our tailored approach, which is centered on targeted messaging, data-driven strategies, emotional motivators, targeted outreach and analytics. Whether the issue has local or federal implications, involves grass-roots organizations or the halls of power in Washington, D.C., Markstein leverages a proven approach that advances issues and delivers real results.

Our Services

  • Coalition Building & Management
  • Community Engagement
  • Corporate Social Responsibility
  • Grassroots Advocacy
  • Influencer Engagement
  • Legislative & Regulatory Advocacy
  • Media Planning & Buying
  • Media Relations
  • Messaging
  • Philanthropy & Cause Marketing
  • Social Impact
  • Social Media Strategy & Management
  • Speech & Editorial Writing
  • Stakeholder Engagement
  • Sustainability
  • Thought Leadership

Featured Case Studies

Markstein immediately jumped in and helped us utilize member data to craft a compelling story about the challenges infection preventionists and health care professionals face on the front lines and supported our efforts to advocate for proper protection. Their expertise allowed us to mobilize quickly and effectively.
Liz Garman, APIC vice president, communications and practice resources 

Representative Clients