Focus Area

Issues & Reputation Management

Issues and Reputation Management

Navigating a crisis requires a multi-dimensional approach that emphasizes thorough preparation, thoughtful response and recovery. Markstein specializes in crisis communication planning and brand reputation management, offering clients tools and strategies to address complex issues while maintaining organizational integrity and credibility. 

Our services extend beyond traditional crisis PR services, incorporating media relations during a crisis, crisis spokesperson training and strategic crisis planning to proactively manage challenges. We also design and execute crisis planning initiatives, such as tabletop exercises and scenario planning, to ensure organizations are equipped for a variety of potential situations.  

Examples of Work

  • Data Breach & Cyber Security
  • Employee Misconduct
  • Corporate Malfeasance
  • Natural & Environmental Disasters
  • Litigious Issues
  • White Collar Crime
  • Fraud
  • State And Federal Investigations
  • #Metoo
  • Development Issues
  • Unintentional Loss of Life
  • Supply Chain Issues
  • Liquidity Issues
  • Change Management Initiatives
  • M&A Transactions
  • Estate Disputes
  • Infrastructure Issues
  • Infectious Disease

Our Services

  • Crisis Management Planning
  • Crisis Protocol Audit
  • Issues and Crisis Simulation
  • Issues Messaging Management
  • Reputation Management
  • Social Media Crisis Management
  • Social Media Crisis Planning
  • Spokesperson Training
  • Executive Counsel
  • Critical Incident Response

Featured Case Studies

Thanks to our preparation with Markstein, we knew exactly what steps we needed to take when our crisis hit. We had a comprehensive roadmap. That foundational work saved us a significant amount of time and mitigated potential monetary and cultural damages.
Crisis Client