Tombigbee Freedom FIBER

Increasing broadband access for Alabamians  

Challenge

Tombigbee Electric Cooperative launched Freedom FIBER to improve access to broadband

Solution

Educate consumers and legislators through branding, messaging and media coverage.

Results

Markstein's efforts helped Tombigbee secure a $3 million grant administered by the U.S. Department of Agriculture’s Rural Utilities Service. 

When fewer than 15% of Alabamians had access to fiber technology, the Tombigbee Electric Cooperative (Tombigbee) launched Freedom FIBER to improve access to broadband. Markstein helped educate consumers and legislators through branding, messaging and media coverage that helped improve sign ups, pass the Alabama Broadband Accessibility Act and helped Tombigbee secure a $3 million grant administered by the U.S. Department of Agriculture’s Rural Utilities Service. 

See All Work