Workforce Solutions

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A Proven Approach to Workforce Solutions

At Markstein, we specialize in workforce development strategies that help you attract, engage and retain top talent: 

  • Talent acquisition strategies to connect you with the right candidates 
  • Comprehensive hiring strategies to build stronger teams 
  • Employee retention strategies and employer branding solutions for long-term success 

Our winning approach starts by analyzing your competition and conducting a deep dive into your target audience. From there, we craft data-driven campaigns that resonate with ideal candidates who align with your company’s values and motivate them to act. And our partnership doesn’t stop at hiring. We help you develop employee engagement solutions and retention strategies that reinforce your culture, ensuring your top talent stays and thrives. 

Capabilities

  • Audience and competitive research
  • Persona development
  • Creative asset design
  • Campaign strategy, development
    and execution
  • Website development
  • Email campaign development
  • Organic social media content development
  • Paid advertising strategy & execution
  • Media relations
  • Data measurement and reporting

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Transportation

The transportation industry’s workforce is declining. Many people negatively view its jobs and career paths and are unaware of its key services and products. At Markstein, we design targeted transportation workforce solutions to tackle these challenges head-on. Through transportation recruitment marketing campaigns, we reshape perceptions and highlight opportunities available in the industry. Using strategic, data-driven messaging, we build transportation industry marketing initiatives that connect with prospective candidates, inform them about the exciting possibilities and inspire them to join the industry.

HEALTHCARE

We specialize in delivering healthcare workforce solutions that help organizations achieve their staffing and recruitment goals. Our expertise includes healthcare hiring strategies, medical recruitment marketing and health system talent attraction initiatives. From attracting skilled nurses, physicians and medical technicians to creating strategic approaches for addressing workforce shortages, we focus on building lasting talent pipelines.

SKILLED TRADES

We have proven experience helping to build, sustain and empower our country’s skilled trades workforce. Through construction workforce solutions and skilled trades workforce solutions, we deliver impactful results that address the unique challenges of this vital industry. Our strategies begin with thorough data analysis, allowing us to craft skilled trades hiring strategies and skilled trades recruitment campaigns that attract qualified candidates. From blue-collar recruitment strategies to skilled trades branding, we connect with individuals who share the industry’s values and inspire them to pursue meaningful careers.
Since bringing your team on board, we have seen a dramatic increase in the recruiting and retention area. Over the last four months, we have had historically high interest and processed literally hundreds of new applications for employment.
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